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Kaktus Award for Best TikTok Profile

Collaboration with HelloWorld served as a platform for employers in the IT industry and individuals seeking job opportunities or professional development within this field. The objective was to enhance Brand Awareness and engage with the IT community on TikTok, directing them towards the website to explore available tips and courses.

Extensive research into the community's dynamics was conducted to grasp its intricacies and tailor an educational yet humorous approach to resonate with the target audience, predominantly Gen Z, on the platform. Within six months, the goal was accomplished, with the added bonus of receiving the award for the best TikTok profile.

Within this timeframe, the profile amassed over 7,000 followers, 167,000 likes, garnered more than 4.5 million views, and received numerous comments.

Let's work together!